Every brand is different.
A great content creator understands your values - and your customers’ - and helps you find your individual voice in a crowded marketplace. It’s not the same for everyone, and understanding different ways of speaking makes communication meaningful.
Great branding might mean sophistication or sassiness; humour or humanity; candour or confidence. Whatever your brand does, say it right.
Have a look at some of my recent work.
Fremantle Media: the home of TV.
The UK’s biggest television production company - home to some landmark and much-loved shows - wanted to totally overhaul their sales deck with a coherent voice that really made their shows pop.
I created coherent marketing concepts for more than 400 prestige television dramas, documentaries and global hit formats, as well as family favourites and classics.
See more Fremantle
Alex Carro: the personal touch.
Since their launch in 2017, I’ve been helping the Alex Carro team shape and communicate their brand narrative.
It’s important to founder Alex that their communication is open, friendly and expresses their values of wellbeing, sustainability and a love of nature, along with a hint of humour and an informal tone.
See more Alex Carro
enea: outward-facing integrity.
enea are a brand with true integrity. With an international clientele, Fermin and his partners in the Basque country, Spain, need their brand communication to be as world-class as their products.
I helped them clarify their message and edit their web and print content, as well as creating content for their catalogues, newsletters and stand at Milan’s Salone de Mobile.
See more enea
FUTURES IN PROGRESS.
This exciting new Barcelona creative studio produce radical content strategies for brands who are determined to make a positive, forward-looking commitment to sustainability and eco-consciousness.
I work with them to make sure their voice is as clear, relevant and meaningful as their message across multiple platforms, so they stay at the cutting-edge of contemporary content creation.
Alchemist Atelier: tech vanguard.
A new venture from Bosch and PUIG aiming to disrupt the luxury perfume market needed branding and content as innovative as they are.
Creating a voice that says luxury and cool, and making cutting-edge, exclusive technology easy to explain and market has made developing a suite of content and branding for The Alchemist Atelier a really exciting challenge.
See more The Alchemist Atelier
Clase: design with, well... clase!
Consulting with the team at Clase design and creative direction studio in Barcelona is always a blast.
Always innovative, we have collaborated on various brand identities and copy and content productions.
Seed Geneva: the seed of change
Working with Seed meant communicating their sustainable, locally-sourced approach to food simply and effectively.
Creating content that drove foot-traffic and sales to their brand new store in Geneva was key, and they are thriving three years later.
Park, the magazine: paper is alive & well.
Park is a biannual publication, with each issue exploring a broad concept through multidisciplinary collaborations.
Consulting with the Park team, I help them with content creation and editing.